General Information
- Degree: Bachelor of Art (Honours) in Marketing Management
- Duration: 2 - 3 years (full-time)
This degree is suitable for those who
- Want to gain practical marketing skills, underpinned by an understanding of the wider business framework, whether in the context of commercial, industrial, professional or public sector organisations
- Want to study the wider business and legal environment, the role of marketing within that environment and how various aspects of an organisation come together to serve the market.
- Aim at more specialist study of marketing and how marketing specialists add value to the organisation through the understanding of customers.
- Aim at skills and knowledge to start a career in the following areas: sales, advertising, public relations, brand management, retailing and general management.
Course structure:
Entry Requirement:
- 17 years old and above and have both
- Completed Year 12 (or equivalent) and
- A pass in a University Foundation Year; or
- British University Vietnam allows direct entry to qualifications where a student has satisfied those below requirements
- Obtained satisfactory English Language with IELTS score of 6.0 or TOEFL (PBT) 547 or TOEFL (CBT) 210 or TOEFL IBT (iBT) 73 or equivalent and
- 2 GCE/VCE A levels;or
- 1 HND / BTEC Diploma; or
- IB diploma with minimum 24 points; or
Applications:
- Application form (download here)
- A notified copy of High School Diploma (in English) or equivalent degrees.
- A notified copy of High School transcript (3 years) and A notified copy of High School Graduation Test Score or other equivalent academic records.
- A notified copy of Identity card/ passport
- Language Certification.
- 4 sized 3x4 photos
- Medicare Certification (for foreign students)
Admission event:
Intakes: January, May and September
Deadline: 2 weeks before admission
Study Progression
